Brand
Resources for presenting the CustoMeow brand consistently and professionally.
Naming
“CustoMeow” is a single word, always spelled with a capital “C” and “M”. It is the brand name of both our company and our application (not “CustoMeow app”). When referring to dedicated releases from CustoMeow, we ask that you capitalize them as proper nouns (e.g. “CustoMeow Method”).
Usage
Provide plenty of space around CustoMeow assets. Make them big or make them small, but give them room to breathe. They shouldn’t feel cramped or cluttered.
This is a friendly reminder that the provided graphics are proprietary and protected under intellectual property laws. Do not alter these files in any way, display these graphics in a way that implies a relationship, affiliation, or endorsement by CustoMeow of your product, service, or business. Do not use these graphics as part of your own product, business, or service’s name, or combine these graphics with any other graphics without written consent from CustoMeow. Get in touch if you have questions.
CustoMeow wordmark
The CustoMeow wordmark should be used in all references to Linear as space allows. Monochrome usage is preferred with the brand colors below.
CustoMeow logo
For tight layouts or logo-only grids, the CustoMeow logomark is a concise way to refer to CustoMeow. Use with good judgment for your audience, as the CustoMeow wordmark has stronger brand recognition.
CustoMeow icon
When referring to CustoMeow as a company, such as on social media, or where a “chip” design is required, it is acceptable to use this stylized icon with an appropriate corner radius.
Color
Comfortable against light and dark backgrounds, CustoMeow’s primary brand color is a subtle desaturated green. The following light and dark accents are preferred for monochrome wordmark usage, while the brand color is typically reserved for backgrounds.
Magic Green
rgba(0, 185, 128, 1)
#00B980
Mercury White
rgba(244, 245, 248, 1)
#F4F5F8
Nordic Gray
rgba(35, 33, 42, 1)
#23212A
